Learn how to use Google Analytics, fix SEO mistakes, and improve website performance in 2025. Real estate pros and business owners, discover powerful web tracking, pixel tips, and keyword strategies.
🔍 Unlocking the Mysteries of Google Analytics and SEO with Joshua Lauer | Website Tracking, AI & 2025 SEO Trends
Struggling to make sense of your Google Analytics data, low website traffic, or confusing SEO strategies? In this episode, digital detective Joshua Lauer breaks down the real story behind what’s working online in 2025 — and what’s holding your website back.
🔥 Whether you're a business owner, digital marketer, or just curious about what really moves the SEO needle, this episode is your roadmap to:
✅ Understanding and fixing website performance issues
✅ Tracking user behavior with tools like Google Analytics & pixels
✅ Avoiding common SEO traps and wasted ad spend
✅ Choosing the right website platform and structure
✅ Implementing effective keyword research strategies for organic growth
✅ Navigating the rise of AI in SEO and how to stay ahead
📊 Plus, you'll learn the truth about SEO vs. paid traffic — and why relying too much on one could cost you big.
🎙️ About the guest:
Joshua Lauer is a seasoned analytics expert and SEO consultant with deep insight into how websites work (or fail). His freelance career has helped hundreds of businesses untangle messy data and unlock long-term growth.
🕒 Timestamps:
00:00 – Introduction & Disclaimer
00:20 – Meet the Digital Detective: Joshua Lauer
01:02 – Journey into Analytics and SEO
03:07 – Freelance Adventures and Career Highlights
03:55 – Understanding Website Performance
07:08 – Tracking User Behavior and Navigation
09:09 – Choosing the Right Platform
11:44 – Optimizing Website Tracking & Analytics
18:17 – SEO vs. Paid Traffic
20:35 – Risks of Relying Solely on Paid Ads
20:56 – Optimizing for Organic Search
21:22 – Keyword Research Strategies
27:17 – The Role of AI in SEO
30:16 – Identifying & Fixing SEO Issues
32:47 – Importance of Domain Names
35:36 – Common SEO Mistakes to Avoid
41:11 – Final Thoughts & Contact Info
💬 Comment below with your biggest SEO or analytics challenge — we’d love to help!
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