When to Hire a Sales Leader: Founder Strategy Breakdown
When should you hire a sales leader? 🤔 It’s one of the most critical early-stage decisions founders make.
Here’s the truth: If you can't sell your own product, no one else will. Distribution beats technology—every single time. As a founder, you need to lead sales before delegating it. 💡
In this video, I’ll unpack:
✅ Why early sales must start with the founder
✅ How hiring too soon can stall growth
✅ How to balance product and sales in startup strategy
💬 What’s your take—when’s the right time to hire your first sales leader? Let’s talk in the comments 👇
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